RFP - For Empanelment Of Channel Partners / Sales Agencies For Marketing And Distribution Of Fresh Vegetable Boxes
- Date of Issue: 21-10-2025
 
- Last date of submission: 15-11-2025
 
Tender Description
Expression of Interest (EOI)
For Empanelment of Channel Partners / Sales Agencies 
For Marketing and Distribution of Fresh Vegetable 
Boxes'Issued by: 
Kawasaki Solar Warehousing Pvt. Ltd. (KSW)-(A 100% Subsidiary of Kawasaki Rikuso Transportation, Japan) 
Date of Issue: 17 October 2025 
1. Introduction
Kawasaki Solar Warehousing Pvt. Ltd. (KSW) is a pioneering agri-logistics company committed to transforming India’s fresh produce value chain through climate-smart warehousing, participatory farming, and integrated cold-chain logistics solutions. 
At the heart of our mission are three core principles:
- Reducing Agri Wastage – by minimizing post-harvest losses through advanced storage and supply chain technology.
 - Empowering Farmers – by connecting them directly with urban markets and ensuring better price realization.
 - Delivering Freshness – by bringing chemical-safe, sustainably grown vegetables directly from farms to consumers with maximum quality and nutritional value.
 
With state-of-the-art solar-powered warehouses and a robust network of dedicated farmers across West Bengal, KSW ensures premium-quality, sustainably grown, and freshness-preserved vegetables reach urban consumers with minimal wastage and maximum efficiency. 
As part of our strategic growth plan, KSW intends to expand its retail footprint and enhance last-mile delivery of its “Fresh Vegetable Boxes” to households, modern retail chains, corporate offices, and institutional buyers. We hereby invite Expressions of Interest (EOI) from reputed sales agencies, distribution companies, retail aggregators, and channel partners interested in forming a long-term business partnership for the marketing, distribution, and sale of KSW’s vegetable boxes. 
2. Scope of Work 
The selected Channel Partner(s) will be responsible for undertaking the following activities:
- Marketing and selling pre-packed Fresh Vegetable Boxes curated and supplied by KSW.
 - Establishing and managing distribution networks within the assigned territories (B2B and B2C).
 - Managing customer acquisition, subscription sales, order collection, and doorstep delivery (where applicable).
 - Coordinating with KSW’s logistics and warehouse teams for procurement, inventory, and delivery planning.
 - Enhancing brand visibility through on-ground promotions, digital campaigns, or community-based marketing initiatives.
 
3. Eligibility Criteria 
Agencies / companies interested in participating must meet the following minimum eligibility requirements:
- Minimum 2 years of experience in retail distribution, agri-product marketing, FMCG, or fresh produce sales.
 - Demonstrated track record of handling perishable goods or managing home-delivery networks.
 - Adequate manpower, logistics support, and operational capacity to manage daily order fulfilment.
 - Established market presence with a strong existing customer base in urban or semi-urban regions.
 - Registration under applicable statutory provisions (GST, PAN, FSSAI – where applicable).
 
4. Jurisdiction & Area of Operation
The initial area of operation will be the Kolkata metropolitan region, West Bengal, India. Based on performance, operational capabilities, and mutual agreement, the scope may subsequently be expanded to other territories across India. 
5. Proposal Submission Requirements 
Interested agencies are requested to submit their EOI, including the following details:
- Company profile, including year of establishment, ownership structure, and registered address.
 - Overview of the existing distribution network and geographical coverage.
 - Details of relevant experience, including past or ongoing partnerships in similar domains.
 - Audited annual turnover for the last two financial years.
 - Proposed marketing and distribution strategy for KSW’s branded vegetable boxes, including subscription-based or retail models.
 
6. Selection Process
- All EOIs received within the stipulated time will be evaluated by the KSW Management Committee.
 - Shortlisted agencies will be invited for further discussions, presentations, and due-diligence interactions.
 - Final selection will be based on factors including operational capacity, past performance, market reach, proposed strategy, and alignment with KSW’s mission of reducing agri wastage, empowering farmers, and delivering freshness.
 
7. Submission Guidelines
EOIs must be submitted either by email or courier in a sealed envelope clearly marked:“EOI for Channel Partnership – Vegetable Box Distribution” 
Submission Address:Kawasaki Solar Warehousing Pvt. Ltd.Registered Office: Plot 10-12, Dabgram Industrial Estate, Phase II, Block – Rajganj, District – Jalpaiguri, West Bengal – 734015, India, P.O.: Satellite Township.Corporate Office: CD - 135, Sec - 1, Salt Lake, Kolkata - 700064, West Bengal, India
Direct No: +91-33-46022544 Contact:sujit_p@indiasolarwarehousing.jp / debabrata_m@indiasolarwarehousing.jp+91-8013143162
 Deadline for Submission: 15 November 2025 
8. Disclaimer
KSW reserves the right to accept or reject any EOI without assigning any reason and is under no obligation to enter into any agreement or partnership with any applicant. Submission of an EOI does not constitute any binding commitment from KSW. 
9. Contact Information For further information or queries, please contact:
Mr. Sujit Paul -Senior Manager - Sales and Business DevelopmentDebabrata Mandal- Head of OperationKawasaki Solar Warehousing Pvt. Ltd. +91-8013143162 | sujit_p@indiasolarwarehousing.jp / debabrata_m@indiasolarwarehousing.jp
Job Email ID: debabrata_m(at)indiasolarwarehousing.jp